Today, companies are increasingly expected to demonstrate their ESG commitments.
 

Clients, employees, investors and public authorities are calling for greater transparency and credibility..

But how can companies communicate about their environmental and societal commitments without risking accusations of greenwashing?

Between rising stakeholder expectations, a rapidly evolving regulatory framework and growing reputational pressure, ESG communication has become a delicate balancing act. 

Communication that is too vague or insufficiently substantiated can undermine a company’s credibility, while transparent, authentic and well-structured communication can strengthen trust with partners and the wider market.

At this ESG For All event, we’ll offer you a practical, business-oriented approach to:

• Identifying the risks of greenwashing and social washing
• How can you communicate credibly about your ESG commitments?
• What mistakes should you avoid when communicating about sustainability?
• What is the regulatory framework surrounding green claims and environmental allegations?
• How can you reconcile storytelling, transparency, and legal compliance?
• What best practices should you adopt to avoid greenwashing while promoting your initiatives?

Speakers:

Anne De Kerchove - CSR Expert Régie Media Belge

Florence Maniquet - Communication Consultant, Interim Manager & Founder Iluma Communication

Anaïs Baumgarten - Slow marketing specialist & Sustainable communication Maison Dandoy

Pierre-Arnold Camphuis – Director Epic Foundation

Alexandre Bartholomeeusen - Certified Compliance Officer Albatros

Practical information: 

• 8:30 – Welcome and breakfast offered by Turtle 
• 9:00 – 10:30 – Inspiring insights and discussion
• 10:30 – 11:30 – Networking​

As with all ESG For All events, this exchange will be pragmatic and solution-oriented, with the aim of helping companies communicate their ESG commitments in a way that is credible, transparent and aligned with emerging regulatory requirements.​